IDEA to PRODUCT to BUSINESS

This mind-map aims to connect the overwhelming number of dots within the product management space. It also helps for a quick reference.

4 types of risks; 2 types of product failures; what should we do after our product fails; how can we reduce the probability of failures.

Elements of a product launch strategy; Elements of a post-product launch strategy

Reverse Trial: Best of both the worlds of Freemium and Free Trial?

Lifecycle marketing is a customer centric strategy that helps in retaining an existing customer.

A transformative business model rarely results from technological innovation alone. It links a new technology to an emerging market need.

Product-market fit can be achieved once we launch and continuously iterate. Lean Product Playbook is a widely used methodology.

This decision of revenue stream / model cannot be taken in isolation. There are multiple fits that need to be looked at.

Almost every product goes through four stages i.e., introduction, growth, maturity and decline. Not necessarily the fifth stage, revival.

Product repositioning is a faster and a less expensive technique of course correction.

Why Apple products seem different from its competitors? A key reason is product positioning. Position your product to appeal customers.

How do we measure the effectiveness of a long term strategy? Balanced scorecard a strategy measurement system.

Without proper execution, the best of strategies fail

Competing in an increasingly crowded space? If yes, stop competing! and explore the Blue ocean strategy.

Pick any sector, more often than not, we would face stiff competition. Strategic positioning helps to combat this.

How do we articulate a good product vision

Having just good tech will make a product successful? Product strategy is key to connecting business objectives with the product

Why is it that we love using certain apps compared to others?