Idea2Product2Business Team3 min readGo-to-marketBlog 66: Why are email marketing and push notifications so effective?
Idea2Product2Business Team3 min readStrategyBlog 65: Lifecycle marketing extends past the traditional marketing funnel
Idea2Product2Business Team5 min readUI/UXBlog 64: 8 popular UX research methodsFor each method we mentioned the What, Why, How, Where, When, Tools, and an Example.
Idea2Product2Business Team3 min readTechBlog 63: How to write a good technical requirements document?
Idea2Product2Business Team3 min readPM tacticalBlog 62: Identify your competitive advantage and business moat.
Idea2Product2Business Team3 min readCase studiesBlog 60: Approaches to grow user base fastBad design can be a deal breaker. As costly as bad customer experience. Good design processes aid in fast growing your user base.
Idea2Product2Business Team3 min readTechBlog 59: Requirements document (MRD, PRD, TRD) to keep everyone aligned.[*Contains Downloadable Templates] Three documents that need to be written effectively. Market, Product & Technical requirements document.
Idea2Product2Business Team2 min readMetricsBlog 58: Better decisions with product analyticsProduct analytics is understanding how users engage with our product.
Idea2Product2Business Team3 min readStrategyBlog 57: When should we transform an industry’s main business model?A transformative business model rarely results from technological innovation alone. It links a new technology to an emerging market need.
Idea2Product2Business Team3 min readCase studiesBlog 56: Customer acquisition examplesLet us look at some real-world customer acquisition examples. Some of the tactics highlighted are also known as growth marketing/hacking.
Idea2Product2Business Team3 min readMetricsBlog 55: Customer acquisition costs (CAC) and its optimisation
Idea2Product2Business Team2 min readGo-to-marketBlog 54: Customer acquisition channels across the marketing funnel
Idea2Product2Business Team2 min readUI/UXBlog 53: Another popular design process: Double Diamond Process
Idea2Product2Business Team3 min readUI/UXBlog 52: Create meaningful user experiences by leveraging design thinking
Idea2Product2Business Team2 min readPM tacticalBlog 50: Pick an appropriate revenue model to acquire customers and expand
Idea2Product2Business Team2 min readStrategyBlog 49: Product life cycle stages and what it means for product management
Idea2Product2Business Team2 min readStrategyBlog 47: Product positioning: Appeal to your customersWhy Apple products seem different from its competitors? A key reason is product positioning. Position your product to appeal customers.
