Blog 80: Tools in product management … (2/7)

Continued from blog 79.

Product management is a vast field and encompasses various sub-fields. They range from:

1. Strategy & planning (list of tools in blog 79).

2. Design (UI/UX) (list of tools in blog 80).

3. Execution & tactics (list of tools in blog 81).

4. Go-to-market (list of tools in blog 82).

5. Metrics & performance (list of tools in blog 83).

6. Product development & technology (list of tools in blog 84).

7. Cross-functional (list of tools in blog 85).

In this blog we look at the second sub-field design (UI/UX).

UX research methods, Card sorting:

· Optimal Sort

UX research methods, Tree testing:

· Treejack

UX research methods, A/B testing:

· Optimizely

· VWO

UX research methods, (various methods):

· dScout (all-in-one)

· Indeemo (all-in-one)

· Recollective (all-in-one)

· Survey Monkey (survey & doc)

· Google Forms (survey & doc)

UX research methods, Clickstream:

· Connexity

· Splunk

· Webtrends

UX research methods, User Behaviour:

· FullStory

· CrazyEgg

· UserTesting

Also refer blog 64: 8 popular UX research methods.

User Engagement:

· Userpilot

Wireframing:

· Balsamiq

· Framer

· Whimsical

Design prototypes:

· Figma

There has been an increase in the use of AI (artificial intelligence) in product management. AI is helping to derive valuable insights and automate routine tasks.

Some AI use cases in design (UI/UX) are:

1. Product design and development:

- Generate design variations quickly and automate repetitive tasks.

- ML algorithms can predict the performance of designs.

- AI-powered simulation tools enable the virtual testing of products under various conditions (hence is cost effective).

- Tools like Autodesk’s generative design and ANSYS’s simulation software.

2. User experience optimisation:

- AI can automate A/B testing for different product features or interfaces.

- AI can personalise the user experience based on individual behaviour and preferences.

Note: The list of companies mentioned above are ONLY a SAMPLE list and NOT an exhaustive list.

Jump to blog 100 to refer to the overall product management mind map.

Source:

Web/Google research as of July 2024

https://www.atlassian.com/agile/product-management/product-management-tools

https://www.leewayhertz.com/ai-in-product-management/

https://amplitude.com/blog/product-roadmap-building

I wish you the best for your journey. 😊