Idea2Product2Business Team2 min readPM tacticalBlog 86: How can we best manage limited budgets?Budget management is a significant challenge for product managers. Budgets and resources are limited.
Idea2Product2Business Team2 min readPM tacticalBlog 77: How to find your target market?Identifying the target market is a precursor to building any product of significance.
Idea2Product2Business Team3 min readGo-to-marketBlog 76: Increase your revenue with upsell and cross-sell
Idea2Product2Business Team2 min readIncorporationBlog 75: What's the difference between B2C and B2B product management?It is important we appreciate the differences between the two to ensure we create the appropriate product experience right from the start.
Idea2Product2Business Team2 min readTechBlog 74: What is an API product?Earlier, an API was just an endpoint URL. However, now APIs can be a mature product with a subscription pricing model etc.
Idea2Product2Business Team2 min readTechBlog 73: What is a Product Roadmap including when, who and where?
Idea2Product2Business Team2 min readGo-to-marketBlog 71: How do product-led and sales-led GTM strategies differ?GTM mindsets determine our tactics for each funnel stage. There are two widely used GTM strategies or mindsets: product-led and sales-led.
Idea2Product2Business Team3 min readPM tacticalBlog 68: 5 popular product management prioritisation frameworks
Idea2Product2Business Team2 min readCase studiesBlog 67: Duolingo push notification ... why it works?
